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Lacoste
The Lacoste apparel, shoes, fragrances and eyewear exude elegance and class. The green crocodile logo refers to René Lacoste’s nickname, Le Crocodile, because of his tenacity on the tennis court. Sporty, modern and revolutionary. Lacoste never looks out of place wherever you go.
Lacoste was founded by the tennis player René Lacoste and André Gillier, who owned the largest textile company in France, in 1933. Initially they only produced clothing for tennis, golf and sailing but soon the brand became an upper-class fashion label thanks to its revolutionary polo shirts and sneakers.
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